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HENNGE

HENNGE Identity

for MSPs

for MSPs

MSP profit calculator

Calculate your per-user margin, recurring revenue, and annual profit from reselling managed identity security.

Estimated Annual Recurring Revenue
$75,000.00

Steady annual recurring gross revenue on your HENNGE Identity resale strategy.

Net Annual Profit

$48,750

Gross Profit Margin

65%

Charging Benchmark Simulations

See what your profit projections look like for your current portfolio at 625 units.

Client Retail BillingSpread / moGross MarginYour Annual Profit
$5.00 / user+$1.5030%$11,250
$7.50 / user+$4.0053%$30,000
$10.00 / user+$6.5065%$48,750
$12.50 / user+$9.0072%$67,500
$15.00 / user+$11.5077%$86,250
$20.00 / user+$16.5083%$123,750

Fleet Configuration

Number of Clients25 Clients
1 Client100 Clients
Average Users per Client25 Users
1 User100 Users
Total Price Charged (per user/mo)$10.00
$5.00$20.00
Your Net Margin Spread:+$6.50 / user / mo
Estimated Annual Recurring Revenue

$75,000.00

Steady annual recurring gross revenue on your HENNGE Identity resale strategy.

Net Annual Profit$48,750
Gross Profit Margin65%

Charging Benchmark Simulations

See what your profit projections look like for your current portfolio at 625 units.

$5.00 / user
$11,250/yr
Spread / mo+$1.50
Gross Margin30%
$7.50 / user
$30,000/yr
Spread / mo+$4.00
Gross Margin53%
$10.00 / user
$48,750/yr
Spread / mo+$6.50
Gross Margin65%
$12.50 / user
$67,500/yr
Spread / mo+$9.00
Gross Margin72%
$15.00 / user
$86,250/yr
Spread / mo+$11.50
Gross Margin77%
$20.00 / user
$123,750/yr
Spread / mo+$16.50
Gross Margin83%

How the MSP profit calculator works

How the MSP profit calculator works

Enter how many clients you manage, the average number of users per client, and the price you charge per user each month. The calculator subtracts your HENNGE Identity partner cost to show your margin per user, your estimated annual recurring revenue, your net annual profit, and your gross profit margin.

The benchmark table below the results shows how those numbers change at different price points, from $5 to $20 per user, so you can choose a price that fits your clients and your margin goals.

Enter how many clients you manage, the average number of users per client, and the price you charge per user each month. The calculator subtracts your HENNGE Identity partner cost to show your margin per user, your estimated annual recurring revenue, your net annual profit, and your gross profit margin.

The benchmark table below the results shows how those numbers change at different price points, from $5 to $20 per user, so you can choose a price that fits your clients and your margin goals.

Why per-user pricing works for managed identity security

Why per-user pricing works for managed identity security

Per-user pricing grows with your clients. Every new hire adds recurring revenue, and you can package identity security with services you already deliver, such as policy management, device administration, and access reviews.

HENNGE Identity brings conditional access, device certificates, SSO, and context-aware MFA into one service you can offer under your own pricing. To see how other MSPs build the offer, read how MSPs can turn HENNGE Identity into a profitable managed service.

Per-user pricing grows with your clients. Every new hire adds recurring revenue, and you can package identity security with services you already deliver, such as policy management, device administration, and access reviews.

HENNGE Identity brings conditional access, device certificates, SSO, and context-aware MFA into one service you can offer under your own pricing. To see how other MSPs build the offer, read how MSPs can turn HENNGE Identity into a profitable managed service.

Explore more

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Questions MSPs ask us

Questions MSPs ask us

How do I calculate profit per user?

Subtract your cost per user from the price you charge per user. That difference is your monthly margin per user. Multiply it by your total number of users, then by 12, to get your annual profit. The calculator does this for you.

What gross margin can MSPs earn with HENNGE Identity?

It depends on your pricing. In the calculator, charging $10 per user per month gives a 65% gross margin, and charging $15 gives 77%. Use the benchmark table to compare price points for your own client base.

Should MSPs price identity security per user or per device?

Per-user pricing usually fits identity security best, because access is tied to people rather than devices. One user signs in across several devices and apps, so pricing per user keeps billing simple and grows as your clients hire. That’s why the calculator uses per-user pricing.

How do I start reselling HENNGE Identity?

Join the HENNGE partner program. Our team will walk you through partner pricing and onboarding so you can start offering managed identity security to your clients.

Have a question? Our team is here and ready to help.

Have a question? Our team is here and ready to help.

Contact us